Brand Manager

Competitive
Permanent
Kilkenny
24 Jan 2020
BBBH749334

Brand Manager - F.M.C.G

Co. Kilkenny

Competitive Salary

I am currently working with a leading Kilkenny based organisation who are seeking an experienced Brand Manager to join their team in a newly created position.

The Role:

  • Researching consumer markets, monitoring market trends and identifying and proposing potential areas in which to invest, based upon consumer needs and spending habits.
  • Monitoring product distribution and consumer reactions through focus groups and market research and using these insights to inform the marketing plan.
  • Develop and deliver a portfolio of marking materials to support our key channels - Retail, online and trade.
  • Localise these materials to support our rapidly expanding export markets.
  • Create a content plan and deliver innovative and engaging content to support this.
  • Working with support agencies for design, videography and digital to ensure that the content is of an exceptional standard, timelines are met, and budgets adhered to.
  • Supervising the sign off for marketing literature and campaigns, liaising with technical and compliance personnel, ensuring the designs and messages meet the company brand and regulatory guidelines.
  • Setting up a framework for management of our ambassadors, sponsorships and influencers, to ensure they are delivering on investment and adhering to our brand guidelines.
  • Forging strong and mutually beneficial relationships with key marketing personnel within the retail, trade and other buying organisations.

Qualifications/Experience:

  • 3+ years' experience in a similar role is essential
  • A Degree or Diploma in marketing or related field
  • Good analytical skills, able to respond to results and consumer research
  • An excellent communicator, both verbally and in writing
  • Able to work well with a wide range of people from different parts of the business
  • Ability to manage different projects at the same time
  • Energetic and passionate about their product speciality
  • Organised and methodical
  • Works well under pressure
  • Good presentation skills.

This is an excellent opportunity for an experienced Brand Manager who is looking for a new and exciting challenge in a leading organisation.

BY APPLYING FOR THIS ROLE YOU ARE AGREEING TO OUR TERMS OF SERVICE WHICH TOGETHER WITH OUR PRIVACY STATEMENT GOVERN YOUR USE OF LA CRÈME SERVICES.

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